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Meet The Muddy Awards 2021 winners

Your votes have been counted and - drumroll please - the results are in! Here are your Muddy Awards 2021 winners. Go say hi, they're local you know...

Muddy Awards 2021 Hampshire Isle of Wight

Oooh, well that was FUN!

The Muddy Stilettos Awards 2021 romped to a close last week, the culmination of six weeks of cheer-leading, sharing the love and voting for the most brilliant local businesses across 25 Muddy counties.

After our 2020’s Awards had been curtailed by something called – um, Carvid? Covim? – I think we all yearned this year to really celebrate the creativity, uniqueness and sheer stick-it-out bravery of our best local businesses. Cue an astonishing 75,000 businesses nominated and 750,000 votes cast in 2021. I know, bonkers!

I’ve always proudly run the Muddy Awards on the basis of being free for all businesses to take part in from beginning to end – I never want small or new businesses to be excluded on the basis of cost. And eight years on from the first Awards, it’s still as exciting as ever to shine a light on brilliant businesses that often go undiscovered and unrecognised.

But these are Awards voted for by Muddy readers, not editors, so it’s a heartfelt and whopping great THANK YOU from me to all of you who took part or voted in 2021.

And with no further ado, allow me to introduce your winners for 2021 across Hampshire and the Isle of Wight. All incredible and worthy of a visit – so print off this list (or save to your favourites on Muddy if you’re signed in) and work your way through them until we go again in June 2022!

Heidi x


Say hello to the BEST…

ART GALLERY: Seaview Art Gallery (Seaview)

BAR: Incognito (Winchester)

BEAUTY SALON: Lilly’s Beauty (Gosport)

BOOK SHOP: P&G Wells (Winchester)


BRIDAL DRESS STORE: Olive Blossom Bridal (Overton)

CAFÉ: Kudos Coffee (Stockbridge)

CHILDREN’S BUSINESS: Shoes on Theatre (Whitchurch & Andover)

DAY SPA: Herb House Spa, Lime Wood Hotel (Lyndhurst)

DESTINATION PUB: The Old Fort (Seaview)

FAMILY ATTRACTION: Finkley Down Farm (Andover)

FARM SHOP & DELI: Newlyns Farmshop (North Warnborough)

FITNESS INSTRUCTOR: Matt Goddard, The Boxing Locker (Basingstoke)

FLORIST: Summer Lilly’s Flowers (Newport)

GIFT SHOP: H&B Style (Winchester)

GARDEN DESIGNER: Katherine Lee Garden Design (Whitchurch)

HAIR SALON: Lord Hair Salon (Winchester)

INTERIORS STORE: No.64 Biscuit House (Milford on Sea)

JEWELLERY DESIGNER: Charlotte Cornelius Jewellery (Southsea)

LOCAL PRODUCER: Moon Roast Coffee, Chilton Manor Farm (Alresford)

PHOTOGRAPHER: Starspeckled Hearts Photography (Aldershot)

RESTAURANT: The Hut (Colwell Bay)

NEW COVID START UP BUSINESS: Bambino Baby (Petersfield)

THEATRE/ARTS VENUE: The Mayflower Theatre (Southampton)

WOMEN’S FASHION: Sass & Edge (Winchester)

YOGA/PILATES STUDIO: Seasons Yoga (Four Marks)

WEDDING VENUE: The Elvetham (Hartley Wintney)

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